At All Elite Wrestling (AEW), the fans aren’t just part of the crowd, they’re part of the family!
When AEW set out to celebrate some of their most passionate and creative superfans, we had the opportunity to help capture these unforgettable moments through a series of exclusive videos.
The AEW Superfan Experience goes beyond the arena seats, giving fans the chance to live out their dreams alongside their wrestling heroes. Our mission was to bring these unique experiences to life through authentic, high-energy storytelling that shows just how much AEW values its fans.
Here’s a closer look at the three amazing superfans we featured:
Watch the Announcer Experience
One AEW superfan had a passion for sports announcing, spending years perfecting his commentary style. AEW made his dream come true by giving him exclusive access to go behind the mic, meet AEW’s legendary announcers, and even call some of the in-ring action.
We captured every moment — from his nervous excitement to his on-air performance — highlighting how AEW empowers its fans to be part of the show in ways they never thought possible.
Another fan’s love for makeup and special effects artistry led to a dream opportunity: working behind the scenes with AEW’s makeup team.
This video tells the story of a creative superfan getting an insider’s look at how wrestlers’ iconic looks come together — from detailed face paint to signature styles.
We made sure to showcase the hands-on experience, the smiles, and the pride that came from seeing her artistry celebrated by AEW’s talented crew.
For a fan whose world revolves around music, AEW rolled out a one-of-a-kind experience centered around the sound and energy that fuels every show.
From entrance themes to live performances, music is a huge part of the AEW experience — and this superfan got a behind-the-scenes look at how it all comes together.
Our video captures the emotional moments as he steps inside the world of AEW production, hearing firsthand how the right music builds the excitement before every match.
Each of these AEW Superfan videos was designed to highlight not just the passion of the fans, but also the spirit of connection, creativity, and community that makes AEW different from any other wrestling brand.
By focusing on real fans and their unique talents, AEW shows that the wrestling world is bigger than just what happens inside the ring — it’s about the people who live and breathe it every day.
We’re proud to have worked with AEW to bring these incredible fan stories to life.
If you haven’t seen them yet, check out the full videos linked above to feel the energy and passion of the AEW Superfan Experience!
